A conversation about how the digital landscape is changing and which techniques are truly yielding results today. Practice, live examples, and analyses instead of abstract advice. The meeting will discuss which formats and approaches currently bring reach and audience attention, and which have already stopped working. The speaker - an author of viral videos with millions of views and an active community - will share personal experiences and showcase real cases from their practice. The discussion will focus on how to stand out without intrusive advertising and template techniques, find one's own style, and build trust with subscribers. In the second part, participants will enjoy an interactive format: real-time account analyses. You can come with your profile, ask questions, and receive specific recommendations on content, presentation, and development. The meeting is aimed at participants aged 14 to 35. Register here. Where to go in St. Petersburg will be told by KUDAGO.