Being an expert means having capital that can be profitably invested. In the workshop from "Small Business of Moscow", participants will learn how to turn their knowledge into a successful business. If you have expert knowledge in any field, it means you have capital. If you know how to handle it properly, you can create a successful business. Guests of the workshop will be told how to present their knowledge and skills to potential clients, create a business card website and presentation on their own, use information products and neural networks to monetize their expertise. Additionally, participants will receive recommendations on positioning themselves in the market, creating verbal formulations for their niche, and using visual means for successful sales, as well as practical tips for promotion. Details can be found on the official website.