Digital art expands the boundaries of creativity, while modern technologies open new possibilities for perception. In the lecture, participants will learn how digital art influences culture, get acquainted with VR art, generative graphics, and NFTs. At the end - a virtual exhibition where one can "enter" the masterpieces of world art. Technologies have changed art, allowing artists to create new forms and viewers to perceive works in new ways. Digital art has long been a part of our culture, but its boundaries continue to expand. This lecture will introduce listeners to the world of digital art and show what opportunities VR technologies open up. In the first part of the meeting, participants will learn what digital art and media art are, how digital painting and 3D graphics have developed. There will be a discussion about generative art, where algorithms create unique works, and the phenomenon of NFTs, which has transformed the concept of art ownership. In the second part, everyone will experience a unique VR experience. With the help of virtual reality glasses, guests will be able to "enter" classic paintings and see them in a new format. Among the exhibits are the "Mona Lisa," "Starry Night," "Birth of Venus," "Creation of Adam," and other masterpieces. This will allow not just to view art, but to literally be inside it. The lecture will be conducted by Anna Goronchay - an employee of the MediaLAB hall, a specialist in digital art.