What connects the avant-garde of the early 20th century with the modern visual language? At the Vysotsky Center, a public talk will take place where designers and architects will discuss the ideas of El Lissitzky, coming to life in the world of neural networks, Ikea, and digital images. The meeting promises to be a vibrant conversation across the century. The meeting "Public Talk Through the Century: A Conversation of Contemporary Designers with El Lissitzky" will take place at the Vysotsky Center. The event will serve as a bridge between the past and the present, where the ideas of one of the main masters of Russian avant-garde will be reinterpreted through the lens of today's visual language. The occasion for the conversation was the release of the collection of essays and articles by El Lissitzky "Overcoming Art. Selected Texts" published by Ad Marginem. These texts are not only a document of the era but also a source of relevant meanings that modernity again presents to researchers and practitioners. Experts from various fields of visual culture have been invited to the conversation. Maria Krasovskaya, editor-in-chief of the media "Pole", will address the connections between the avant-garde and contemporary graphics. Dmitry Grankov, artist and art director of the "MIRA Center", will share his vision of the transformation of the language of art in the digital age. Architect Anton Arkhipov, co-founder of the bureau 5:00 am, will talk about how Lissitzky's ideas resonate with the architecture of the present. And designer Stepan Lipatov from the V-A-C foundation will reveal the theme of continuity and reinterpretation of the visual environment. The central question of the discussion will be: what did it mean for Lissitzky to create a new language a hundred years ago and how do these searches reflect in the era of internet culture, algorithms, and artificial intelligence? Could he have foreseen that his forms would become an inspiration for Ikea or find new life in generative neural networks? Answers to these questions will help to view the art of the avant-garde as a living system of ideas that continues to evolve today. The public talk will take place as part of Moscow Book Week - a large-scale festival uniting publishers, bookstores, and cultural initiatives. The meeting will be of interest to designers, architects, and anyone interested in visual culture.